FIFA confirms ticket prices for 2026 World Cup

  
With ticket sales for the 2026 World Cup opening in a week, FIFA have confirmed prices will range from $60 to $6,730, with dynamic pricing in effect. 

 For the first time at its flagship tournament, FIFA will use dynamic ticket pricing, a system where prices shift based on demand. The model was previously tested at the Club World Cup and it could mean ticket costs climb as sales progress. Dynamic ticket pricing is commonly employed in the United States, but in the United Kingdom, it’s led to complaints from fans who were priced out of events, including at Oasis’s tour and last season’s FA Cup final.  

“I think the message is ‘Get your tickets early,’ especially if you know where you will be because you live in that city or you’re a fan of the three hosting nations, and then you know already when and where they will play,” said Heimo Schirgi, FIFA’s World Cup 2026 chief operating officer. “So that’s the message: ‘Get your tickets early,’ because anything could happen.” 

In 1994, tickets for the tournament in the United States ranged from $25 to $475. It became the best-attended World Cup ever. At the last World Cup, in Qatar in 2022, tickets went on sale from $69 to $1,607. Next summer, the United States will co-host the tournament – featuring 48 finalists for the first time – with Mexico and Canada. 

FIFA claim that dynamic pricing will allow the organisation to both fill all stadiums at the tournament and generate revenue for the member associations, but critics say it is a money grab.  

“It’s key to highlight FIFA’s mission and FIFA’s objective of providing funding, providing opportunities, providing growth to our sport across all the 211 member associations,” said Schirgi. “And as part of that mission, which we take very seriously, we’re looking at optimising the revenue, but also optimising attendance in the stadium, right? So, it’s always a balance between different factors.” 

Next week, the first ticket sales phase opens. Between 10 and 19 September, Visa cardholders worldwide can apply for tickets through FIFA’s website. By 29 September, successful applicants will be notified and assigned a purchase window in October. 

Hospitality tickets have been on sale since spring, with prices ranging from $3500 to $73500.

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